Customer Feature: Bobbi and her Trek Remedy

Customer Feature: Bobbi and her Trek Remedy

Bobbi has only been riding for a year, but she jumped in after trying out a friend's mountain bike even though it was too big for her! She knew immediately that she loved mountain biking. Before buying her Trek Remedy, Bobbi already had a fast hardtail Trek Procaliber for when she wants to do XC races. She also has a nice Trek Boone for when sh...
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Custom Build with Trek's Project One Program

Custom Build with Trek's Project One Program

This is an example of us taking a customer from 0 to 100%. The customer was riding her hybrid bike 30-40 miles a day, and was ready to step up to a bike that matched her level of fitness. To set her up correctly, we decided to have a "Fit First, Buy Later" approach. After getting her measurements and discussing her ambitions as a cyclist, we ...
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